Monthly Archives: February 2017

No Bells and Whistles. Just Results

No Bells and Whistles. Just Results

When we opened up in 2010 our philosophy was quite simple.   Build a small space – No A.C – No machines-No Mirrors- Keep it simple but work them hard…

5 Tips to help you compete at your best in the CrossFit Open

5 Tips to help you compete at your best in the CrossFit Open

The Open is an exciting time for CrossFitters. Last year over 220,000 individuals registered for the CrossFit Open. This year with the new 35-39year old Masters Division that…

What My Inner Circle Taught Me About Life

What My Inner Circle Taught Me About Life

I went to visit a good friend of mine a few weeks ago in Miami. Many know him as Dr. Taylor, an up-and-coming dermatologist, but to me, he…

Cheat Meals Make No Sense

Cheat Meals Make No Sense

People talk about having cheat meals but nobody is ever on the same page of what that really means. Prior to the Look Fit Challenge when I told someone I…

The “Assembly Line Method” of Coaching

The “Assembly Line Method” of Coaching

In contrast to personal training, coaching in a group environment is twice as hard. Nobody who has actually done both will disagree. There are just more moving parts in the…

3 Tips for Weekend Weight Loss…Guranteed

3 Tips for Weekend Weight Loss…Guranteed

I love the weekend. It’s a time for me to decompress, reflect, and recharge. For those who are on a diet it’s like a nightmare that…

Dieting is NOT Practical…It’s NOT supposed to be

Dieting is NOT Practical…It’s NOT supposed to be

Dieting is NOT Practical. It’s not supposed to be. That’s what makes it a diet. For those of you who are on a diet of some…

Why Is Evidence-Based Nutrition So Important?

Why Is Evidence-Based Nutrition So Important?

I can’t tell you how many times I would have been left stranded on the highway if it wasn’t for my digital gauge in my car…

Baseline Your Business The Way We Baseline Our Athletes

Baseline Your Business The Way We Baseline Our Athletes

We’ve used this “Baseline” workout to establish a prospect’s general fitness level for over 6 years now. This is not a test of elite fitness rather…